Posts Tagged ‘video editing’

7 Tips For Shooting Outdoors

Great shots call for more than just a good camera — and capturing images outside can be especially difficult, even for seasoned photographers and cinematographers. Prepare yourself with these 7 tips before venturing into the great wide open. 1. Explore The Location Every location has a unique aspect that can make an image stand out, but studying your location beforehand will help you get the most out of your shoot. Make sure you’re prepared to deal with potential weather, noise, and lighting issues and start thinking of how your subjects can and will interact with the elements within your location.…

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Live Video Vs. Professionally Edited: Which Is Better For Your Branding Goals?

Using videos will build and strengthen your branding goals. Unfortunately, poorly made videos will do more harm than good. Why? Poorly executed videos raise consumer questions about your commitment, professionalism, and quality. So, branding with videos has become a significant marketing tool, but you’d better do it right. Which is better for your branding goals: Live video shot at will on the spot or a professionally edited product that offers high-level benefits and inverse effects? In many ways, it really depends on your brand and the type of video you aim to produce.

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